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Webinar: Your Author Brand with Dana Kaye
Wednesday, August 15, 2018, 7:00 PM - 8:00 PM EDT
Category: Workshops/Webinars

Your Author Brand with Dana Kaye
How to Identify and Establish Your Unique Author Brand


Each year, millions of books hit the market, both online and in-stores. While some readers are willing to take a chance on a new author or a book they’ve never heard of, most want a guarantee that the next book they pick up is worth their time and money. So, they go for established names, books that are getting tons of media attention, or the current award winners.

So what does that mean for new or midlist authors? How can you get readers’ attention and build an audience in such a crowded marketplace? By establishing a brand.

This live, interactive webinar will help show authors how to identify their unique author brand, create a memorable tagline, and establish their name recognition in the marketplace. 

Dana Kaye is the owner of Kaye Publicity Inc., a boutique PR company specializing in publishing and entertainment. Known for her innovative ideas and knowledge of current trends, she frequently speaks on the topics of social media, branding, and publishing trends. She is also the author of YOUR BOOK, YOUR BRAND: A Step-By-Step Guide to Launching Your Book and Boosting Your Sales and the creator of Branding Outside the Box.


Free to all WFWA members.

Dates subject to change.